Qala

1. Building niche websites work better with adsense. As your ads targeting is much better.

2. When you’re building a new site don’t put adsense on it until it’s finished.

3. Always create channels for each ad. So that you know which ads aren't working.

4. Always blend your ads together with the content.

5. Always use 1 text ad and at least 2 ad units.